Critically explore to what extent conceptualization and/ or selected theories of tourism, hospitality and events found in the academic literature influences, the manner in which tourism,hospitality and events product and services are offered and delivered by the industry . REQUIREMENTS; 1 .Explore what you believe to be the key theoritical debates associated with THE conceptualization. 2.Always include a reference section 3. 2500 words in length excluding bibliography and tables. The main aim of this report is; ‘Evaluate academic concepts and theories and apply them to commercial competitive practise within the global provision of Tourism, hospitality and events.’ TASK 1 REQUIREMENTS; -concept / theory introduction and explanained – operational and managerial aspect listed Appropriateness of examples used. TASK 2 REQUIREMENTS; -Introduction & signposting given -Ability to incorporate supporting materials/literature into argument – style of writing and flow of arguments -Conclusion TASK 3 REQUIREMENTS ; – clear and professional presentation ( page numbering layout – intext referencing -referencing list ( variety of references used,