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Assume you are a consultant asked by the ABC Corporation to analyze its external/internal environment and make strategic recommendations.

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OVERVIEW
Complete a case study of ABC Corporation (your instructor will assign the specific company for
the case study at the beginning of Module 2: Week 2) . You will find the case in the case section
of the text.
A formal, in-depth case study analysis requires you to utilize the entire strategic management
process. Assume you are a consultant asked by the ABC Corporation to analyze its
external/internal environment and make strategic recommendations.

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